Do you know which is the single investment on-line that will:
- - increase your customer's interest by 200%
- - keep people on your website 5-10 times longer
- - guarantee a 16-67% increase in on-line bookings
- - save you 40% of your time from non-productive appointments
- - maximize organic reach, local SEO and Google recognition
- - pay itself in less than 4 weeks
Guessed it or not; the answer is a 360 virtual tour of your business, product or property.
Do the above sound too good to be true?
Well, don’t just take our word for it. See what the experts are saying…
According to a 2015 independent Google survey on "impact of virtual tours on a consumer’s interest in local businesses" it was found that:
- listings with photos and a virtual tour generate 2 times greater interest
- 3D virtual tours keep visitors looking at a website from 5 to 10 times longer
- 18-34 year old people are 130% more likely to book a restaurant, a hotel, a concert or use a service if the business has a virtual tour
- virtual tours result in a 16% growth in Google Search and Google Maps appearances
- 67% of the survery participants want more business listings to have virtual content
Fields of Activity
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3D Spaces scan
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360 shooting
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Hotspots positioning
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Dollhouses & Floor plans
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Info & Media embeding
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Delivery & Maintenance
Technologies We Use
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Ever Pano
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Matterport
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Krpano
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Easy pano
Winning the battle of first impression
You 've probably done it yourself; selecting a listing with more intriguing thumbnail over another. Maybe this is why virtual images are favored by Google with a 2 to 1 preference for thumbnail display. And when it comes to customer reactions, virtual tours...
- - Make a great first impression
- - Encourage positive reviews
- - Build trust between potential customers and your business
- - Create excitement and increase interaction
- - Stop site visitors from looking elsewhere
And by letting your visitors select what they want to see, they will be much more open to consume the content that you present them
It must be clear by now, that posting 360 virtual tours can get you ahead of your competition. But how much?
Just a little or more? Or much more? Probably, way much more...
And it practically costs you nothing.
"A virtual tour is paid once. In the beginning, and then it's yours for ever. You can share it easily on websites, social media and emails to get more attention. And its always there, to present what you have to offer, 24/7. But is this all it does for your marketing purposes? Could there be any more benefits?
A study from Hubspot, has shown that 78% of internet users research online for new products or bookings. Almost 1 out of 2 conduct thorough online research before physically visiting a store to make a purchase. And it has also been measured that 67% of people use Google as their first choice for local search. The above combined, explain why virtual tours can help you generate massive organic reach and get your business found more easily. But, in case you need further clarification, virtual, immersive content...
- Appears in three prime places in Google: Google Search, Google Maps, Google+. The use of Google Business View will sky-rocket customers visits, as they will be entering to your store from the virtual map, ignoring nearby competition without 3D on-line material. - May be used on all social media platforrms; Facebook, Youtube, Instagram. You can even post it as your Facebook page cover, to make a smashing first impression. - Improves your local Search Engine Optimisation (SEO) and increases your website traffic. - Brings in 1000's of new views and maximizes clickthrough rates with no additional costs."
Minimum marketing cost to attract more customers
While the multiplatform use of your virtual tours help your products, properties or services to sell themselves,
it also saves you up to 40% of your time thrown away to non-productive viewings.
Real Estate
"According to a survey from National Association of Realtors (NAR) in USA:
- property virtual tours bring in 40% more online viewers
- 54% of future buyers are more confident to visit a property that has a 360 virtual tour
- 83% of all online home buyers prefer some kind of visuals"
Accomodation
"What's best for hotels, resorts and travel portals to showcase their accommodations and destinations, than a virtual tour? It enables visitors to explore the place at their own pace and substancially increases the look-to-book ratio.
A combined survey from TIG Global and Omni Hotels has shown that a virtual tour on a hotel website increases bookings by 16 to 67%."
Restaurants & Cafes
"Google ran a case study on 150 New York restaurants, to analyze the performance of virtual tours. The results were indisputable:
- 50% of online visitors would click to explore the space before booking.
- Online reservations of participating restaurants increased by 30%.
It's easily understood that virtual tours of restaurants and cafes cause excitement, anticipation and high conversion."
Health & Wellness
"What's best for hotels, resorts and travel portals to showcase their accommodations and destinations, than a virtual tour? It enables visitors to explore the place at their own pace and substancially increases the look-to-book ratio.
A combined survey from TIG Global and Omni Hotels has shown that a virtual tour on a hotel website increases bookings by 16 to 67%."
Retail & Commercial
In a recent December 2020 survey, carried out by the Matterport editorial team, they polled 1,000 U.S. adults to learn about their preferences. It was no surprise that 93% plan to shop online, but 70% expressed missing the physical experience of walking around the store and browsing product displays. More precisely, they showed to a 1000 respondents an example of a 3D retail store experience that allowed them to “walk around,” browse, zoom in on products, and purchase them similar to the physical world. They found out that 74% felt that the 3D virtual store was a more exciting experience when shopping online, and 75% were more interested in shopping in 3D rather than 2D photos.
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